Source: REUTERS/HAMAD I MOHAMMED
[Saba Sports News] Forbes, the American financial magazine, has
unveiled its list of F1 team valuations for the 2023 season. Topping the list
is Ferrari, with a valuation of $3.9 billion, closely followed by Mercedes at
$3.8 billion. Red Bull Racing takes the third spot with a valuation of $2.6
billion, sharing the position with Alpine Racing, also valued at $2.6 billion.
McLaren and Alpine Racing come in next, tied at $2.2 billion. Aston Martin
secures the fifth position on the list with a valuation of $1.4 billion, while
Toro Rosso follows closely behind at $1.375 billion. Sauber and Haas share the
eighth spot, each valued at $900 million. The AlphaTauri team holds the ninth
position with a valuation of $780 million, and Williams rounds out the top ten
with a valuation of $725 million. The significant growth of the F1 racing
market is attributed, in the editor’s opinion, to the influence of the Netflix
documentary series “Drive to Survive.” The documentary has expanded
the reach of F1, attracting more attention and a broader audience. F1 has
transcended its traditional boundaries of on-track competition and financial
growth. In the era of streaming media, documentaries have become a powerful
tool for publicity, introducing new business models and profit opportunities to
the entire racing world.