Source: EYEPRESS Images/F.L Wong
[Saba Sports News] On July 8, news about the price increase of badminton became a hot topic. Leading badminton brands issued price increase notices in early July, with some prices rising by as much as 50%. The increase is mainly due to the shortage of raw materials. In response, the Indian government implemented price limits to prevent Chinese and Japanese companies from raising the price of badminton. This led to Chinese and Japanese companies withdrawing from the Indian market, including well-known sponsors like Li Ning, Yonex, and Victor. As a result, the supply of badminton products in the Indian market significantly decreased, leading to a shortage of balls for Indian players during their preparations for the Olympics. The Indian Sports Ministry has urged the Ministry of Science and Technology to develop an alternative, affordable artificial composite badminton, but it is not expected to be available until the end of 2026. This price storm raises questions about who will come out victorious.