Source: REUTERS/Juan Medina
[Saba Sports News] Following the recent announcement of French world star Kylian Mbappe joining La Liga’s Real Madrid, Mbappe has received an employee benefit as a Real Madrid player from the team’s sponsor, BMW. He was gifted a BMW i7. It is reported that the BMW i7 has a maximum power output of 660 horsepower, peak torque of 1100 Nm, a top speed of 250 km/h, and can accelerate from 0 to 100 km/h in 3.7 seconds. It is the best-performing electric car in the BMW family, with a price close to 190,000 euros. This series of sponsorship initiatives demonstrates BMW’s support for Real Madrid and the good relationship between the two parties. Real Madrid and BMW reached a partnership agreement in June 2022. BMW not only sponsors cars for the Real Madrid first-team players but also has its brand logo appearing on the seats in the stadium, greatly enhancing its brand awareness and influence. It is worth mentioning that the gift of BMW cars as a benefit is not limited to the men’s football team; the women’s team also enjoys the same privilege.