Source: REUTERS/Sarah Meyssonnier
[Saba Sports News] The announcement of French star Kylian Mbappe joining Real Madrid, one of the La Liga giants, has garnered significant attention. However, it is reported that his arrival will not boost La Liga’s broadcast revenue. In 2021, Javier Tebas Medrano bypassed the three-year limit imposed by the Spanish Market and Competition Commission for broadcast rights contracts and sold La Liga’s 2022-2027 rights to Telefonica. Consequently, until the contract expires in 2027, La Liga will be unable to increase its broadcast revenue through events like Mbappe joining Real Madrid. Media outlets outside Spain believe that had Tebas chosen to sign a three-year contract at that time, negotiations for a broadcast contract starting in the 2025 season could have commenced, providing La Liga with more opportunities to secure a larger agreement. Mbappe has signed a five-year contract with Real Madrid and will wear the No. 9 jersey in his first season.